Marketing Articles
How to Tell If Your Marketing Agency Is Actually Performing
How to Tell If Your Marketing Agency Is Actually Performing Estimated Reading Time: 11 Minutes Topic: Agency Performance & Accountability Best For: Personal Injury Attorneys, Managing Partners, Marketing Directors I’ve sat on both sides of this conversation more…
Why Your Law Firm’s Website Isn’t Converting Visitors Into Clients
Why Your Law Firm’s Website Isn’t Converting Visitors Into Clients Estimated Reading Time: 10 Minutes Topic: Website Conversion Best For: Personal Injury Attorneys, Managing Partners, Marketing Directors I get some version of this message almost every…
The Truth About Google Local Services Ads for Personal Injury Lawyers
The Truth About Google Local Services Ads for Personal Injury Lawyers Estimated Reading Time: 10 Minutes Topic: Local Services Ads Best For: Personal Injury Attorneys, Managing Partners, Marketing Directors Every few months I get some version of the same phone call….
The First 60 Seconds: How Great Intake Teams Win More Cases
The First 60 Seconds: How Great Intake Teams Win More Cases Estimated Reading Time: 10 Minutes Topic: Intake Psychology & Conversion Best For: Personal Injury Attorneys, Managing Partners, Office Administrators A few months ago I sat in on intake calls for two…
Why More Cases Don’t Always Mean More Profit
Why More Cases Don’t Always Mean More Profit Estimated Reading Time: 10 Minutes Topic: Case Quality, ROI & Profitability Best For: Personal Injury Attorneys, Managing Partners, Marketing Directors A few years ago I sat down with a firm that had just closed…
The Biggest Google Ads Mistakes Personal Injury Law Firms Make
The Biggest Google Ads Mistakes Personal Injury Law Firms Make Estimated Reading Time: 12 Minutes Topic: Google Ads Best For: Personal Injury Attorneys, Managing Partners, Marketing Directors Few marketing channels have generated more signed cases for personal injury…